About Us

Brad Crum – Senior Promotional Staff | Dirty’s Outerwear Company

Outdoor Industry Leader | PSE Pro‑Staff Archer | College Football Alumni

Brad Crum is a seasoned professional whose diverse strengths span athleticism, competitive shooting, and brand-building in the outdoor industry.

PSE Pro‑Staff Shooter & Industry Rep
A proud member of the PSE pro-staff and a longtime field staff representative for brands, Brad brings real-world credibility to his partnerships. He regularly competes in 3‑D archery tournaments, pushing elite gear to its limits and delivering feedback that resonates with retailers and hunters alike.

Expert in Sales & Partnerships
At OutTech, Brad served as an inside sales representative for the independent retail channel—working closely with regional sales managers and brand partners to grow market presence. He leveraged nearly a decade of experience in sales and project management to form lasting relationships with pro-staff, outdoor shops, and national distributors. archerybusiness.com

Collegiate Football Foundation
Before excelling in the outdoor realm, Brad competed at the collegiate level in football. The lessons learned from that team environment—in discipline, resilience, and collaboration—have directly informed his leadership style and performance in sales and coaching roles.

Competitor & Teacher
Today, Brad remains an active outdoor competitor, whether refining his aim on tournament lanes or guiding product strategies for new product launches. His hands-on experience gives him the credibility to speak life into catalog copy, training materials, and retailer presentations.

The Brad Crum Advantage

• Highly technical archery gear knowledge from field testing and competition

• Deep seller/brand empathy from his time inside retail channels

• Authentic voice in marketing, sales, and product education

• A team-first mindset built on athletic and professional teamwork

Brad Crum continues to build his legacy by bridging the gap between field performance and retail success—making him an invaluable asset to both manufacturers and outdoor retailers.